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  • Using the Boston Matrix at Identification of the Corporate Life Cycle Stage 

    Konečný, Zdeněk; Zinecker, Marek (Mendel University in Brno, 2015-03-02)
    The main aim of this article is to develop a new model supporting the identification of the particular corporate life stage within the corporate life cycle. This model will be derived from the Boston matrix. The main reason ...