What is so special about the sharing economy: The customer experience view

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Datum
2021-01-13
Autor
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10.1051/shsconf/20219205007
Metadata
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Zusammenfassung
The purpose of this paper is to explore the nature of customer experience in the area of sharing economy to better understand the experiential factors the marketing metrics of sharing economy companies are driven by.
Keywords
customer experience, sharing economy, uber, airbnb, PLS-SEM
URI
http://hdl.handle.net/11012/201012
Document type
Peer reviewed
Document version
Final PDF
Source
SHS Web of Conferences. 2021, vol. 92, issue 1, p. 1-12.
https://www.shs-conferences.org/articles/shsconf/abs/2021/03/shsconf_glob20_05007/shsconf_glob20_05007.html
DOI
10.1051/shsconf/20219205007
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