Návrh opatření pro rozvoj značky
Proposal for Brand Development Activities
Author
Advisor
Zich, RobertReferee
Svobodová, KarolínaGrade
AAltmetrics
Metadata
Show full item recordLanguage
angličtina (English)Study brunch
Entrepreneurship and Small Business DevelopmentComposition of Committee
doc. Ing. Robert Zich, Ph.D. (předseda) doc. Ing. Lucie Kaňovská, Ph.D. (místopředseda) Ing. Veronika Bumberová, Ph.D. (člen) Ing. David Schüller, Ph.D. (člen) Ing. Miroslav Mandel (člen)Date of defence
2022-06-16Process of defence
Supervisor´s questions - answered. Reviewer´s questions - answered. doc. Ing. Lucie Kaňovská, Ph.D. - What are differencies between Finger board and classical board? Answered. Ing. Miroslav Mandel - You mention two brands and four countries. Do you reflect on the culture? Answered. Ing. Veronika Bumberová, Ph.D. - On the page 99 you mention the potentional new generation of customers. Do you count with this factor in your proposal? Answered. Will you consider within KPI evaluation of your proposals, indicators about main competitors on the market? Answered.Result of the defence
práce byla úspěšně obhájenaPersistent identifier
http://hdl.handle.net/11012/207115Source
CAGÁŇ, A. Návrh opatření pro rozvoj značky [online]. Brno: Vysoké učení technické v Brně. Fakulta podnikatelská. 2022.Collections
- 2022 [391]