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Importance of Stakeholders within University Social Responsibility
(Sciendo, 2021-06-17)The paper follows a definition of University Social Responsibility (USR) recently formulated by Kouatli in 2019. In accordance with the definition, main objective of this study is to identify and establish the importance ... -
The Importance of Organizational Culture in the Digital Age
(NEWTON College, 2021-06-30)Due to the rapid development of information technology, the dynamics of business is changing. Companies, competing in the market of goods and services, strive to achieve a competitive advantage through the innovation, ... -
Barriers to and Benefits of the Use of Smart Farming Technologies for Small and Medium Winemakers, Specifically Sensors and Weather Stations: A Pilot Study
(Faculty of Economics and Management, Czech University of Life Sciences Prague, 2021-03-30)Digitization is becoming part of agriculture. Winemakers can use monitoring technologies to map land or control the quality of grapes, and telematics, e.g., in tractors, or use entire autonomous machines. The aim of this ... -
The concept of strategic control in marketing management in connection to measuring marketing performance
(MDPI, 2021-04-01)This study deals with the issue of marketing control (the function that ties together the process of marketing management). More directly, we aim to provide a scientific reflection on the model presentation of the strategic ... -
Does Provision of Smart Services Depend on Cooperation Flexibility, Innovation Flexibility, Innovation Performance or Business Performance in SMEs?
(Budapest University of Technology and Economics, 2021-01-06)Many manufacturers provide a lot of accompanying services to their products. However, not all of them supply smart services, because the move towards these is not easy, especially for SMEs, which often struggle with a lack ... -
The Evaluation of Gambling Sector's Social Costs in Lithuania
(Kaunas University of Technology, 2020-12-31)This article analyses the social costs of gambling sector in Lithuania. The aim of the research is to evaluate the change of gambling sector's gambling gross revenue according to the established right to submit a request ... -
The Differences in the Propensity of Providing Smart Services by SMEs from the Electrical Engineering Industry with Regard to Their Cooperation and Innovation Flexibility
(MDPI, 2021-04-29)There is still a lack of empirical evidence about smart service in general, and more particularly, in small and medium sized firms (SMEs). For SMEs, where the implementation of smart technologies is more demanding, the ... -
Are smart service manufacturing providers different in cooperation and innovation flexibility, in innovation performance and business performance from non-smart service manufacturing providers?
(Sciendo, 2020-12-30)Purpose. To overcome the challenges posed by increasing competition, many traditional manufacturing companies are moving from the mere production of manufacturing goods to the integration of services that are more or less ... -
Influence of communication tools on customer behaviour within a food product after declared consumption date in global
(EDP Sciences, 2021-01-13)Research background: Marketing communication should catch the attention of target customers, who pay attention to advertisements to make an interest in product, service, brand, or company. Marketing communication can impact ... -
Relationship of activities in reverse logistics according to sell point in Czech Republic
(EDP Sciences, 2019-01-30)The paper is focused on findings, if final customers in sell points reflect activities of reverse logistics. Main result of research provides relationship between sell point and reverse activity. The research was aimed at ... -
Study of SMEs from electrical engineering industry providing smart services in the Czech Republic
(EDP Sciences, 2021-01-13)Research background: A buzzword such as industry 4.0, digitalization and smart services are tracking economic news in recent time. The world has changed over the last decade from a mainly physical to software controlled ... -
Benefit's Portfolio in a Company in Connection to the Generation of Managerial Applicants
(EDP Sciences, 2021-01-14)The topic of remuneration of executive managers (included CEO) is considered such a key factor of personal management (PM). The issue of remuneration of high-ranking managers is a key area of personnel management and ... -
Influence of Determinants on Innovations in Small KIBS Firms in the Czech Republic before COVID-19
(MDPI, 2020-09-23)There is still a lack of empirical evidence prevalent about innovation in knowledge-intensive business services (KIBS), and more particular, about determinants of innovations in small firms to sustain their future development. ... -
Sustainability Development of Knowledge-Intensive Business Services: Strategic Actions and Business Performance
(MDPI, 2019-09-19)The recognition of the relevance of knowledge-intensive business services (KIBS) is becoming especially acute in the European Union and even more important for many emerging economies. The objective of the present study ... -
Global X-tream Index and its Partial Parameters for Identifying the Level of Potential Individual Characteristics in the Challenging Conditions of a Modern Corporate and Security Environment
(MDPI, 2019-06-16)The contribution of this paper focuses on identifying the personality potential and sources of professional managers that are crucial for the effective management of challenging situations. The contribution introduces the ... -
From Competence To Experience: Employee-Centricity in The Customer-Centric World
(IBIMA Publishing, 2019-04-10)Customer experience management as the current peak in the area of modern customer-centric marketing is challenging companies to effectively manage factors influencing customer experience creation with the promise of achieving ... -
HR Marketing as Supporting Tool of New Managerial Staff in Industry 4.0
(MDPI, 2019-08-21)Human Resource marketing (HRM) is focused on the creation of job-position with all relevant parameters such as work specification, wage, and adequate communication of job-offer. Wage is possible to understand not only the ... -
German Language Proficiency among Students of Business and Management in the Czech Republic and its Perception
(European Association Comenius, 2014-09-30)This paper presents the results of an empirical study designed to map German language proficiency among students at Czech universities of business and management. The results of this empirical survey can be summarised as ... -
New Business Models Based on Multiple Value Creation for the Customer: A Case Study in the Chemical Industry
(MDPI, 2020-05-11)The paper's objective is to describe business models currently used in terms of sustainable multiple customer creation in the chemical industry in the Czech Republic, namely Section 20.1 in the CZ NACE (Classification of ... -
Modeling cause and effect relationships of strategy map using economic and social performance factors in the organizational culture
(Mendel University Press, 2020-07-01)The paper deals with the possibility to use a strategy map as a tool for the management of a company's strategy. The objective of the paper is to introduce performance factors that are included in the map, playing an ...
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