Now showing items 9-11 of 11

  • Volba marketingových činností vzhledem k velikosti podniku 

    Milichovský, František; Šmakalová, Petra (Vysoké učení technické v Brně, Fakulta podnikatelská, 2012)
    Purpose of the article: is to present the selected data obtained from primary research, which concerns the choice of marketing activities use in the Czech business environment in view of their size. The current highly competitive ...
  • Výkonnost podniků z informačních a komunikačních aktivit v ekonomické a sociální oblasti 

    Klímková, Markéta; Hornungová, Jana (Vysoké učení technické v Brně, Fakulta podnikatelská, 2012)
    Purpose of the article: The purpose of the article is to present some partial results from the specific research, which was focused on the area of business performance in the Czech Republic. These results are supported ...
  • Vývoj controllingu v Polsku 

    Bieńkowska, Agnieszka (Vysoké učení technické v Brně, Fakulta podnikatelská, 2012)
    Purpose of the article: The contemporary research has shown that controlling as a method of management support is gradually becoming more and more popular and recognised in Polish enterprises. This article focuses on the ...