Analytical study on adventure tourism destination management concerning expenditure on adventure activities

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Date
2021-12-30
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Mark
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Czestochowa University of Technology
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Abstract
Adventure tourism represents a popular and developing type of tourism, which requires new research concepts due to its changes. Before the pandemic period, the destinations of adventure tourism were developing dynamically. The pandemic limited its activities due to restrictions related to travel and the opening of tourism businesses. Future development thus needs new management approaches that reflect new research of adventure tourist profiles. The main goal of the study is to analyse the Slovak participant in adventure tourism with regard to its expenditures associated with adventure tourism. The survey was performed using a questionnaire survey method on a sample of 135 respondents. The results were evaluated using contingency tables (relative abundance), and the established hypotheses were evaluated using Pearson's chi-square test. An important finding found within the expenditures on adventure tourism is that the type of adventure activity and the choice of destination influence its participants. Therefore, the Slovak participant in adventure tourism corresponds with the findings of foreign studies. The study is actually due to the current pandemic situation where adventurous tourism. It brings results from the new-pandemic period, which has not yet been studied in scientific research. The findings can serve as a basis for the management of adventure tourism destinations due to the change in the behaviour and preferences of its participants, even in the context of expenditure. The novelty of the study is based on new updating of the previous studies sourcing from the period of the turn of the millennium and later of the so-called period of adventure tourism expansion. The findings can be beneficial due to current changes in the tourism market when the emphasis is on higher individuality and the natural environment in the consumption of tourism products. Current management of tourist destinations should respect this important fact.
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Polish Journal of Management Studies. 2021, vol. 24, issue 1, p. 373-391.
https://pjms.zim.pcz.pl/resources/html/article/details?id=226920
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Peer-reviewed
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en
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Creative Commons Attribution 4.0 International
http://creativecommons.org/licenses/by/4.0/
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